We are handling all PR, communication and social media activities for Victoria’s Secret in Romania since launch in 2019. From day to day media relations, influencer marketing campaigns to leveraging brand initiatives and events.    

For IQOS we have designed an exquisite dinner for women in order to launch the new Kelly Heets edition. A lavish dinner built around textures, colors and amazing smells designed to caress senses and provoke feelings. Indulgent cocktails prepared to perfection by a mixologist.

To launch the Style & Finish range we designed a daytime brunch for 40 persons: beauty editors in chief, journalists, beauty bloggers, influencers and VIP. To better showcase the products from the Style & Finish range we have designed 3 interactive Styling Stations where the guests could participate at the live demo performed by the […]

For the launch of LUNA mini 3 we have organised a giveaway contest with 10 influencers. After contest was finished the influencers have invited their winners for a complete workout session and fun while discovering the new LUNA mini 3 they won.

For 1664 Blanc we have designed a lavish dinner for KOL, influencers and VIP to celebrate the brand. The concept “Dinner in blue” will be a brand initiative organised each year by Blanc.

For the launch of Caudalie Paris Vinopure range we have designed a special beauty breakfast for beauty editors glossy magazines and influencers. They were invited to discover the new range in a white space environment decorated with exotic green plants. Upon testing and finding out more about the products they enjoyed a lovely stylish breakfast.

For the Swedish 100% vegan professional haircare brand Maria Nila, we have imagined a brand launch campaign in Romania that culminated with a green lavish beauty event where all major beauty editors from glossy magazines and online publishers were present among beauty, lifestyle influencers and VIP. They all enjoyed the cozy, green atmosphere while discovering […]

Romania was selected to be one of the first countries in the world to launch the FOREO UFO – a spectacular mask device that delivers a spa facial in just 90 seconds. For the UFO launch in Romania, we have designed a 360 launch including: online and print press, PR, media gifting to top glossy […]

For HM Exclusive Conscious Collection 2018 launch in Romania we have imagined a glamorous event dedicated to major fashion editors, VIP and fashion bloggers. The event took place in Primaverii Palace in the indoor garden while our guests were delighted with harp sounds while enjoying a lavish table set dinner.

For Deichmann Spring Summer Collection launch we designed a fashion brunch dedicated to glossy fashion editors, bloggers, influencers and VIP. The relaxed and cozy atmosphere was decorated by lavish exotic plans from where the new shoe collection would pop out.

For the famous Jusbox new perfume launch of Feather Supreme, we imagined a stylish event where 4 influencers were wearing the Jusbox T-shirts and each presented the story behind a perfume. Our guests were beauty editors from major glossy press print and online publications, VIP, beauty and lifestyle influencers, taste makers.

For the new Beautik flagship store opening we have organized a big event while launching a new diptyque paris fragrance. Among our 150 guests were beauty editors from all important glossy magazines, beauty – lifestyle bloggers and influencers, tastemakers and VIP.

The launch event for the New Honda Civic range in Romania was organized in a wonderful outdoor location that enhanced the cars beauty. The guests were the most important auto, business and glossy magazines journalists, apart from influencers, taste makers and VIP.  

For the Caudalie Vine[Activ] launch we prepared a press brunch in an amazing location, decorated with flowers. The event concept was #SuperActive and the guests could enjoy a relaxed brunch discovering the new skin care range. Our guests were selected press representatives, beauty bloggers and online influencers.

The Aqua Celestia – Maison Francis Kurkdjian perfume launch was an extravagant evening event where we enjoyed the presence of VIP, influencers, taste makers, press from all important glossy magazines. A celestial atmosphere and striking decorations completed the presence of Francis Kurkdjian himself as our special guest for the evening.

For LIU JO in Romania we have organized a special PR action where all clients could personalize their LIU JO jeans with special decorations. We had a team of experts in Jeans decorations and also we invited bloggers and influencers to personalize their own pair of jeans and promote our action.

For the Caudalie Vinosource range launch in Romania we have organized a special theme lunch under the concept “Life is better in Pink”. Our guests were selected press representatives, beauty bloggers and online influencers. Special decorations from balloons, to frames with messages, candles and flowers made the event a very special one. The lemonade bar […]

Armani Jeans Official Opening in Romania. We have managed the official launch campaign for Romania, including the opening event of the Armani Jeans store in Bucharest. Our guests were fashion editors, fashion bloggers and VIP. The event was a huge success. We are running the Armani Jeans social media account and campaigns. Also we are […]

We have managed the launch event of Escentric Molecules new perfumes. The special guest of the event was Geza Schoen, the creator of the Escentric Molecules brand. Our guests were beauty editors and bloggers and VIP. The event was a success as we have had 200 participants and generated huge amounts of PR in TV, […]

We are managing the communication and PR activities for Beautik for several years. We have launched more than 30 new perfumes during the years. We are managing the social media account and the blogger activations for perfume houses present in the store. We are managing their media relations with beauty editors in glossy press and […]